Website Marketing Web Promotion increasing visitor traffic

web design solutions in sydney

Just having a website is no longer enough

Once your website is created, clients and customers need to find it. This requires some degree of maketing and promotion. WebStart can provide strategic advice and the tools most likely to suite your business and budget.

Most commonly, promoting your website will involve a combination of Search Results (both paid and free), eMail newsletters, third party web sites and social media activity. Which and in what combination varies from business to business but WebStart can advise you.

Words of caution:

Be suspicious of advice proclaiming any single "miracle" marketing solution. Your inbox is probably already full of Indian SEO Experts and Google Adwords advice promising "too good to be true" results. The real solution is just not that simple.

The Sydney Morning Herald, February 2014, published a story which included:-

"SEO services subject of many complaints, warns Fair Trading office"

"The warning follows NSW Fair Trading receiving hundreds of complaints and inquiries over the past two years from businesses that have signed expensive contracts with little or no result."

"NSW Fair Trading Commissioner Rod Stowe said complaints about the firms - which practise what is called search engine optimisation, or SEO, on websites - related mainly to unsatisfactory or non-performance of a service, cancellation of the contract or refunds."

"Complaints indicate that packages can cost from several hundred dollars up to more than $4000," he said. Mr Stowe also said persuasive sales pitches over the phone were a trap."

NSW Department of Fair Trading:
see their warning here